What are the Steps to follow in setting up an E-Commerce E-Store business?

Posted on February 6, 2010 by peakcons

Step by step procedures to set up an E-commerce (e-store) Business

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3 Responses to What are the Steps to follow in setting up an E-Commerce E-Store business?

  1. imisidro says:
    February 6, 2010 at 10:58 am

    Here are the steps you need to take when creating your online business:

    STEP 1: Set Your Goals – Why do you want a web site? What is the size of the online market? What are the goals for your website?

    STEP 2: Develop Your Web Site Strategy – Who is your website target audience? What typically appeals to your target audience? How are the other websites (your competition) reaching out to this target audience? How will you measure your performance?

    STEP 3: Set-Up Implementation Plans – What name will you give to your site? How do you envision the design of your web site? How will you create your website? How will you create your content? How will you maintain your website?

    STEP 4: Start the Ball Rolling – Do you have a logo? For e-retailers, do you have the critical components needed to run an e-commerce site? How are you going to host your site?

    For an ecommerce business, you will need:

    1. Merchant account – Bank authorized account which allows you to accept major credit cards, electronic checks, etc.

    2. Payment Transaction Software – Software which actually processes customer order information, address, credit card number, etc.

    3. Secure Server Connection – https:// – Link to a special computer which encrypts confidential ordering data for customer protection.

    4. Shopping cart – Software which allows you to accept product orders for multiple products from your website.

    STEP 5: Create and Launch Your Web Site – Have you uploaded your site with your chosen web host provider? Are the scripts and application you need for your website functioning well? Have you tested your website?

    STEP 6: Promote Your Web Site and Measure Its Results – Do you have a plan in place to market your website? Do you regularly review your traffic logs and web site performance tracker? How are you going to get sites to link to you? Do you know the search engine keywords that you rank well? If your site is not visible in the search engine results pages for its keywords, what strategies do you intend to do?

    STEP 7: Maintain Your Website and Grow Your Web Business – Continue to find ways to grow your web business. How do you intend to continue your education on web development?

  2. NewCatholic says:
    February 6, 2010 at 11:07 am

    Good points, imisidro,

    I would add that you need a plan for Customer Service, and if you are serious, you will need staff at the Phones at all normal business hours.

    You also need a plan for returns, these can be VERY costly, especially if you are selling imported products that photograph better than they preform.

    Peace!

  3. kriz says:
    February 6, 2010 at 11:50 am

    If you are interested in an already established e-franchise, I may be able to help.

    We have hundreds of products and also have partner stores including Barnes and Noble, Sony Music, Eddie Bauer and more.

    Check out my website: http://www.jewel.mychoices.biz

    There is a link near the top right of the page that you can use to contact me with if you are interested.